We're really glad you're here. This page is a small hello from the four of us (and one hedgehog), with the short version of who we are and what we're building.
Askel Ventures is a Helsinki-based evergreen holding company. We acquire profitable, essential service businesses such as laundries, cleaning and waste management from founders looking for a successor, and we run them for the long term. Each company keeps its name, its team and its customers. We bring modern management, AI-native systems and hands-on operating experience.
Systematic sourcing of overlooked Finnish businesses: broker listings, open company data and direct founder outreach.
We invest our own capital alongside our investors, in a structure built to hold rather than flip.
A shared playbook for sales, systems and operations that we apply to every company we own.
Our first two acquisitions are both in laundry, an unglamorous sector where demand is steady and the businesses stay local.
Turku laundry and dry-cleaning business with an industrial arm, Turun Suurpesula, serving hotels and care homes.
Our second laundry company. The knowledge transfer is underway right now.
VariaPartner
NiklasPartner
MikkePartner
MikePartnerWe're looking forward to building this together. If you'd like to go deeper, your copy of our investor deck is one click away.